Relevance Group, LLC

Helping Purpose-Driven Organizations and Leaders Increase Their Impact

Relevance Group, LLC is a professional services firm helping churches, executives, and nonprofit organizations grow through strategy, visibility, branding, and engagement.

The Relevance Impact Framework™

Our Framework for Sustainable Impact

Relevance Group helps organizations and leaders discover where they are, envision where they need to go, and create measurable impact through strategic execution.

Discover
Understand Your Current Reality

Understand your current reality, audience, opportunities, and challenges.

Envision
Define Your Preferred Future

Define your preferred future and create a clear strategy.

Impact
Execute With Purpose

Execute with purpose, engage your audience, and sustain momentum.

Who We Serve

Three divisions. One mission.

Relevance Ministry Marketing
Churches and Ministries

Helping churches become healthier, more visible, and more effective in fulfilling the Great Commission.

Relevance Executive Branding
Executives, Thought Leaders, Pastors, Authors, Speakers

Helping leaders increase influence, visibility, credibility, and professional impact.

Relevance Nonprofit Solutions
Nonprofit Organizations

Helping nonprofit organizations increase awareness, engagement, effectiveness, and community impact.

Coming Soon
Coming Soon

Relevance Nonprofit Solutions

A new division focused on helping nonprofit organizations increase awareness, engagement, effectiveness, and community impact — launching soon. Contact us to be notified when this practice opens.

About

Founded by Lawrence Overbey, MBA

Lawrence Overbey is a technology executive, ministry consultant, author, strategic planning facilitator, board leader, and U.S. Air Force veteran. He combines executive leadership, strategic planning, ministry consulting, technology leadership, and organizational effectiveness to help organizations and leaders maximize their impact.

View Lawrence's Executive Brand Example
Example In Practice

LawrenceOverbey.com serves as an example of the type of polished executive brand presence that Relevance Executive Branding helps clients create — communicating leadership experience, credibility, board service, thought leadership, and career positioning.

  • • Executive biography & leadership profile
  • • Board credentials & speaking profile
  • • Publications & thought leadership
  • • LinkedIn optimization
Assessments

Start With Clarity

Every Relevance engagement begins with insight. Our assessments help organizations and leaders understand where they are before defining where they need to go.

Digital Community Outreach Assessment™
For churches and ministries
Executive Influence Assessment™
For executives and thought leaders
Nonprofit Visibility Assessment™
For nonprofit organizations
Coming Soon
Contact

Ready to Increase Your Impact?

Tell us about your organization or your goals. A Relevance Group advisor will follow up to schedule a consultation.

Schedule a Consultation